Salesforce
During the Superbowl, Salesforce pitched to the masses they were going to lead the charge in creating a more sustainable, equitable, and accessible planet. Not shooting for the stars to Mars, like some *unmentionable* CEOs and companies. But creating a better world right down here on Earth,
Salesforce, with the help of brand ambassador Matthew McConaughey, surprised and delighted fans in their first integrated campaign across film, digital, print, and social.
Saleforce is creating a more sustainable future and redefining what that also means in marketing.
PRINT + SOCIAL
Agency
Salesforce
Salesforce
Role
Concepting, design, social, print
Team
ECD • Paul Nowikowski, Kim Baffi
Concepting, design, social, print
Team
AD • Donald Rusimbi, Sarah Ranney
CW • Euzcil Castaneto, Mariah Kline, Lucy Sandwick
CD • Joel Wheat