Romie
Expedia AI Assistant & Product LaunchRomie. The travel industry's first AI assistant — and the one that actually has your back. Not just a booking tool, but a travel companion that works across every stage of the trip. Planning, shopping, booking, real-time disruptions — Romie handles it all. Invite it to your group chat to sort out where everyone wants to go. Let it parse your emails and build your itinerary. Trust it to flag a weather disruption before you even land.
And unlike most AI, Romie gets smarter the more you use it — learning whether you'd rather spend an afternoon in a boutique hotel or hiking through nature, whether you'll always choose Italian food, whether you need an early check-in or a rooftop view. Part of Expedia's 2024 Spring Release alongside 40+ new features, Romie doesn't just raise the bar for AI in travel. It moves it somewhere else entirely.
Agency
Expedia
Expedia
Role
Concepting, Copywriting, Art Direction, UX, LLM
Team
Creative Lead • Euzcil Castaneto
Concepting, Copywriting, Art Direction, UX, LLM
Team
Creative Lead • Euzcil Castaneto