Ghost x Amazon Alexa SkillVoice-enabled AI game assistant
Since Destiny’s intial release, new players have become more apphrensive to join because they feel intimidated and overwhelmed. With voice technology becoming more prevalent, we imagined we could simplify people’s lives in useful and magical ways. So we brought Destiny’s infamous in-game guide “Ghost,” to IRL with an Amazon Alexa Skill and physical product.
This was my first copywriting job!
Ghost x Amazon Alexa Skill
CD - EB Davis
Copywriter - Euzcil Castaneto
Art Director - Cam Giblin
Role - Copywriter